Empik Place Dropshipping in 2026: How Selling on Empik Works
Empik Place attaches your offer to a shared product card by EAN, and charges a commission only on accepted orders. GAPLI's Empik integration is in beta, with no orders through it yet as of 8 Oct 2026.
Dropshipping on Empik Place means listing wholesaler products on Empik's marketplace without holding stock, while a wholesaler ships each order to the customer. Empik runs a catalogue where every product card is identified by its EAN, so your offer must match an existing card. GAPLI's Empik integration is in beta: as of 8 Oct 2026 no order has gone through it.
Key takeaways
- Empik Place (empik.com marketplace) is a catalogue marketplace: one product card per EAN, with offers from many sellers attached to it.
- Opening an Empik seller account is free; Empik charges a commission and a platform fee when you accept an order, with rates set per category.
- Empik accepts active businesses registered in an EU member state for at least one month that ship from the EU.
- GAPLI's Empik integration is in beta and access is not yet open to everyone; as of 8 Oct 2026 no order has gone through it.
- The integration lists offers matched by EAN, syncs stock and prices, imports orders, sends tracking numbers and syncs buyer messages. It does not yet send invoices to Empik or handle returns on the Empik side.
- For proven results, Allegro is GAPLI's main live channel; treat Empik as a channel to test, not one to rely on yet.
What is Empik Place and how does selling there work?
Empik Place is the marketplace on empik.com, where independent sellers list products next to Empik's own range. It is built around a product catalogue: each product has one card identified by an EAN, and sellers attach offers to it. Selling there means managing offers — price, stock, shipping time — rather than writing your own listings.
On Empik the product card is shared by everyone selling the same item, and Empik itself states that one card can carry offers from many sellers (Empik Help: product vs offer and EAN).
The seller panel is called the Seller Management Centre (Centrum Zarządzania Sprzedawcy) and runs on Mirakl marketplace software. Stores connect through integrators, file imports or an API key (Empik Help: store integration); GAPLI uses an API key generated in that panel.
For a dropshipping seller, this has three practical effects:
- Fewer listing decisions. Title, description and photos usually come from the existing product card, not from you.
- Competition on the offer. Several sellers can sit on one card, so price and shipping time matter more than listing copy.
- EAN is the key. Without a correct EAN your offer has nothing to attach to.
How much does it cost to sell on Empik in 2026?
Empik states that running a marketplace account is free: you pay nothing for the account or for listing products. Fees appear only as a commission and a platform fee when you accept an order. Commission rates depend on the product category and are published in Empik's commission grid, which Empik updates over time.
Sources: Empik: become a seller (FAQ on fees) and Empik Help: commission grid, checked on 8 Oct 2026.
| Cost item | What Empik says (8 Oct 2026) |
|---|---|
| Seller account | Free |
| Listing products | Free |
| Commission | Charged on accepted orders, rate depends on category (see the commission grid) |
| Platform fee | Charged on accepted orders |
| Paid packages | Optional packages with extra tools exist; details on Empik's seller page |
| Welcome offer for new sellers | Advertised on the seller page; terms change, so check before registering |
We deliberately do not quote commission percentages here. The grid is a PDF that changes with promotions and categories, so always calculate margins from the current version. On the GAPLI side, opening an account and the Start plan are free (one store, up to 1,000 products, no payment card); paid plans add stores and product limits (GAPLI pricing).
Who can sell on Empik Place?
Empik requires a business that is active, registered in an EU member state for at least one month, and ships orders from an EU member state. Registration has three steps: a sign-up form with verification, a dedicated Empik account with the Przelewy24 payment operator, and logging in to the Seller Management Centre to add products.
These conditions come from Empik's seller page (Empik: become a seller, checked 8 Oct 2026). For a GAPLI seller the checklist is slightly longer:
| Requirement | Who provides it | Why it matters |
|---|---|---|
| Active EU business, registered ≥ 1 month | You | Empik's entry condition |
| Empik Place seller account | You | GAPLI connects to an existing account |
| API key from the Empik panel | You | Shown only once when generated; GAPLI checks it on connection |
| Products with a valid EAN | GAPLI catalogue | Offers are matched to Empik product cards by EAN |
| A store in the GAPLI panel | You | The Empik account is linked to a store |
| Access to the Empik beta | GAPLI | The channel is not yet open to everyone |
How does Empik match offers to products by EAN?
Empik keeps one product card per EAN (GTIN). When you send an offer, Empik looks for a card with the same EAN and attaches your price, stock and shipping time to it. If a card already exists, you only add an offer. If none exists, a new product card must be created first, with its own mandatory data.
This is the technical core of selling on any catalogue marketplace, and it explains most "my offer did not appear" problems. Empik describes the model this way (Empik Help: product vs offer and EAN):
- A product is the card with technical data. It is the same for all sellers and on its own does not lead to a sale.
- An offer is your individual proposal to sell that product: gross price, stock, logistics class, time to shipment and an offer SKU.
- Two product cards with the same EAN cannot exist.
What data does each side need?
| Product card (mandatory per Empik) | Offer (mandatory per Empik) |
|---|---|
| Category down to the lowest subcategory | Gross price |
| Product ID in the supplier's system (max 26 characters) | Stock available to customers |
| Name with keywords | Logistics class |
| Description (min. 40 characters) | Time to shipment |
| EAN code | Offer SKU (sometimes assigned automatically) |
| Main photo on white background, no watermarks | |
| Manufacturer and VAT rate |
Category-specific mandatory parameters are marked separately in the Empik panel, so the list above is the minimum, not the full set.
What goes wrong with EAN matching?
Three situations cause most failures:
- No card for the EAN. The offer has nothing to attach to. You either need a product card or the product stays off Empik.
- Wrong EAN in the source data. The offer attaches to a different product, or to nothing. Empik points sellers to the GS1 eProdukty catalogue to verify GTINs, and says it verifies products against that catalogue.
- Products without an EAN. Empik may lift the EAN requirement on request, for example for the manufacturer's own products, personalised goods, jewellery or self-made bundles, but not by default.
GAPLI's integration works on the first path: it sends offers matched to Empik products by EAN (GAPLI Empik integration). A product without a valid EAN, or one without a matching card, will not become a live offer through it. If you want the general definition, see EAN in the GAPLI glossary.
Does GAPLI integrate with Empik?
Yes, in beta. GAPLI connects to Empik Place with an API key, lists offers matched to Empik products by EAN, syncs stock and prices, imports orders, sends shipment confirmation with the tracking number and syncs buyer messages. Access is not yet open to everyone, and as of 8 Oct 2026 no order has gone through the integration.
That last point matters. The integration has been built and its functions are described below, but it has not yet been proven on real orders. Its scope and behaviour may still change.
| Area | Status in GAPLI (8 Oct 2026) | Details |
|---|---|---|
| Offers and products | Works | Offers imported to Empik, matched to products by EAN |
| Stock levels | Works | Synchronised on a schedule |
| Prices | Works | Updated together with stock |
| Orders | Works | Imported from Empik, optional automatic acceptance |
| Order statuses | Works | Shipment confirmation and cancellation passed to Empik |
| Tracking numbers | Works | Tracking number, carrier and tracking link sent to Empik |
| Buyer messages | Works | Synchronised to the GAPLI panel |
| Invoices to Empik | Not yet | The integration does not send invoices to Empik |
| Returns on the Empik side | Not yet | Not handled by the integration |
| Orders completed through GAPLI | 0 | GAPLI database, as of 8 Oct 2026 |
The channel sells in Poland only. How many products you can list depends on your store's GAPLI plan.
How do you connect an Empik account to GAPLI?
Connecting takes three steps once you have beta access: generate an API key in the Empik Place panel, paste it into the Empik module in GAPLI and choose the store, then pick products from the catalogue and send them to Empik. GAPLI checks the key immediately, so a wrong or expired key is rejected at once.
Step by step, as described on GAPLI's Empik integration page:
- Log in to marketplace.empik.com, generate a new API key in the settings and copy it. Empik shows the key only once.
- In GAPLI open the Empik module, click "Add account", choose the store and paste the key.
- Choose products in the catalogue and send them to Empik. Only products with an EAN can match a product card.
After that, stock and prices are updated on a schedule and orders are imported into GAPLI. Because invoices and Empik-side returns are not yet covered, check those two areas manually during the beta.
How is Empik different from Allegro for a dropshipping seller?
Allegro is GAPLI's main live channel, with real order volume and measured commission; Empik is a beta channel with no orders through GAPLI yet. In both, GAPLI matches offers to product cards by EAN, but on Allegro it also sends invoices and handles returns. Through Allegro GAPLI sells to four countries; through Empik, to Poland.
| Allegro | Empik Place | |
|---|---|---|
| GAPLI integration status | Live | Beta, access not yet open to everyone |
| Countries GAPLI sells to | Poland, Czechia, Slovakia, Hungary | Poland |
| Orders through GAPLI | 2,876 seller orders in the last 90 days | 0 |
| Average seller commission (last 90 days) | 9.9% of the amount paid by customers | No data |
| Offer matching in GAPLI | Matched to Allegro product cards by EAN | Matched to Empik product cards by EAN |
| KSeF invoice attached to the order in the channel | Yes | Not yet |
| Customer returns read from the channel | Yes | Not yet |
GAPLI data: GAPLI database, as of 8 Oct 2026. The 9.9% is an average across all sellers, not a promise. In GAPLI the order profit is split 70% for the seller and 30% for GAPLI; how that works is explained on How GAPLI works.
If you are starting out, start where results are proven. Our Allegro guide for the CEE market covers that path; Empik is a sensible second channel to test once you have beta access.
What do you need to prepare before listing on Empik?
Before sending offers, make sure products have valid EANs, that product safety information required for online sales is available, and that your shipping time and returns process are realistic. These three areas decide whether offers go live and whether orders end well, regardless of which integration you use.
Product data and EAN
Check EANs against the source data before export. A wrong EAN either attaches your offer to the wrong product or blocks it. The EAN matching rules above apply to every offer.
Product safety information (GPSR)
Since 13 December 2024 the EU General Product Safety Regulation applies. For distance sales, Article 19 requires an offer to show the manufacturer's name and contact details, the EU responsible person if the manufacturer is outside the EU, information identifying the product (including a picture and type) and any warnings or safety information (Regulation (EU) 2023/988, EUR-Lex). See also GPSR in the GAPLI glossary.
Shipping and returns
Every Empik offer declares a time to shipment, so it must reflect how fast the wholesaler actually ships. Consumers in Poland can withdraw from a distance purchase within 14 days of receiving the goods (UOKiK: withdrawal deadlines). The beta integration does not handle returns on the Empik side, but that does not change the customer's rights.
| Before you list | Check |
|---|---|
| EAN on every product | Valid, matches the product |
| Product card exists on Empik | Otherwise the offer cannot attach |
| GPSR data | Manufacturer, EU responsible person, warnings |
| Time to shipment | Matches the wholesaler's real handling time |
| Returns | A process for the 14-day withdrawal period |
Frequently asked questions
Is Empik Place a good channel for dropshipping?
It can be, because the catalogue model means you compete on price and shipping time rather than on listing copy. The same model means products without a matching EAN card are hard to sell. With GAPLI the channel is still in beta and has no completed orders yet, so treat it as a test.
Do I need my own product photos and descriptions on Empik?
Usually not when the product card already exists, because the card's data is shared by all sellers of that EAN. You add an offer with price, stock and shipping time. You only need full product data when you create a new card.
Can I sell on Empik from outside Poland?
Empik requires a business registered in an EU member state that ships from the EU, according to its seller page. Through GAPLI, connecting a new Empik account is available for stores on the Polish market, and the channel sells in Poland.
Who issues the customer invoice for Empik orders made through GAPLI?
In GAPLI's model the customer invoice is issued by GAPLI eCommerce PSA in KSeF after delivery. At this stage the Empik integration does not send invoices to Empik, so how the invoice reaches the customer on Empik orders should be confirmed with GAPLI during the beta. The general flow is described in the GAPLI FAQ.
Sources
- GAPLI data (Empik integration status and scope, orders through Empik and Allegro, average seller commission, plans): GAPLI database, as of 8 Oct 2026.
- Empik: Become a seller — fees, conditions, registration steps, checked 8 Oct 2026.
- Empik Help: Product vs offer and when an EAN is required.
- Empik Help: Commission grid.
- Empik Help: Store integration with empik.com.
- EU: Regulation (EU) 2023/988 on general product safety (GPSR).
- UOKiK: Withdrawal from a distance contract — deadlines.
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GAPLI Team
E-commerce automation & dropshipping insights.